Kroger Popcorn Storefronts Update – Urgent

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This update comes from Crossroads BSA, email 6-Aug-2018:

We just received a phone call from Kroger headquarters and have some important news to share with all popcorn selling units. First and foremost, we value our relationship with Kroger – especially our Scouting for Food partnership – and we appreciate what they do for our community and Scout families! To clarify a couple of details and things that were mentioned on the call, we are following up with Kroger, but here are some things that you should be aware of now:

  • Excluding Kroger, continue to book your own storefronts to ensure you hit your sales goal. This ONLY applies to Kroger. Look at some new and different stores that you have not sold at in the past, think outside the box, and let us know how we can help.
  • Please do not contact Kroger (local stores or corporate) moving forward about selling in front of their stores. Kroger has instructed Council leadership to work directly with Kroger stores managers and coordinate all storefront shift with the units.
  • We know that we will be booking and coordinating with units all Kroger selling shifts from Sept 17 – Oct 21. More information coming soon on how this process will work.
  • If you have booked shifts with Kroger, hold tight and don’t do anything right now – don’t reach out to Kroger and don’t cancel the shifts. We are hoping you can keep everything you have already booked. We will be in touch soon.
  • We are getting clarification on the Kroger “Race for Riley” fundraiser and how this impacts our sale before Sept 17.

Stay tuned for more information and a link on how your unit will sign up for Kroger store front sale through the council.